Privacy Policy

Analytics and Cookies

ViewSpectra uses Google Analytics 4 to collect anonymous usage data including pages visited, time spent on site, and general geographic region. This data is collected through cookies and is used solely to understand how the site is being used and to improve the user experience.

No personally identifiable information is collected through analytics. We do not track individual users across sessions and do not combine analytics data with any personal information you provide through other means (such as email sign-up).

If you wish to opt out of Google Analytics tracking, you can do so by installing the Google Analytics Opt-out Browser Add-on.

Email Address Collection

If you provide your email address through the sign-up form on our homepage, it will be used to send you product updates, notifications when new software categories are added, and occasional recommendations relevant to business software selection.

Your email address will not be shared with, sold to, or transferred to third parties without your explicit consent. We do not use your email address for any purpose other than communicating directly with you about ViewSpectra.

You can unsubscribe at any time by emailing daniel@viewspectra.com with the subject line "Unsubscribe." Unsubscribe requests will be honored within 10 business days.

CAN-SPAM Compliance

ViewSpectra complies with all requirements of the CAN-SPAM Act. All marketing emails sent by ViewSpectra will include a clear and conspicuous unsubscribe option. We will honor all unsubscribe requests within 10 business days. Our emails will accurately identify ViewSpectra as the sender and will include our contact information.

Assessment Data and Anonymized Collection

ViewSpectra collects anonymized, non-personally-identifiable data from assessment completions to improve our recommendations and publish aggregate market insights. This data includes assessment selections such as team size, budget range, and priorities. No personal information is collected or stored through the assessment tools.

Specifically, when you complete an assessment, we record: the category (CRM or Legal AI), your answer selections for each question, and the top tool recommended to you. We do not record your name, email address, IP address, device identifier, or any information that could identify you as an individual.

This anonymized data may be used in published reports and market analysis in aggregate form only. Individual responses are never published or shared.

Cookies

This site uses cookies for two purposes: (1) Google Analytics cookies for anonymous usage tracking, and (2) a local storage value to remember that you have dismissed the cookie notice banner. No other cookies are set by ViewSpectra for public visitors.

You can control cookie settings through your browser settings. Disabling cookies may affect some site functionality, including the ability to retain the cookie banner dismissal.

Business Transfer

In the event of a sale, merger, acquisition, or transfer of ViewSpectra's business assets, user information including email addresses collected through the site may be transferred to the acquiring party as part of the transaction. In such an event, we will notify you by email if your information is to be subject to a different privacy policy.

Third-Party Links

This site contains links to third-party websites, including vendor websites. ViewSpectra is not responsible for the privacy practices of those websites. We encourage you to review the privacy policies of any third-party sites you visit through links on our site.

Changes to This Policy

ViewSpectra reserves the right to update this Privacy Policy at any time. Changes will be posted on this page with an updated date. Continued use of the site following any changes constitutes acceptance of the revised Privacy Policy. We encourage you to review this page periodically.

Contact

If you have questions or concerns about this Privacy Policy or how your information is handled, please contact us at daniel@viewspectra.com.